Friends, by now we already know the birth of the concept called Uniforms, it’s importance while creating a brand & awareness for Uniforms beyond mere a clothing.
This article is intended to draw your attention towards importance and detailed study of colors while designing an industry specific staff Uniform. In general, we all have a specific liking for a color(s) while we select our apparels or else we follow a trend in fashion for that color eg. Denim. But while designing an industry Uniform, one has to study the visual or mental effects of that Uniform and its color combinedly.

Friends, this has been scientifically proven and mentioned in academic journals that the colors we select to brand our business can be among the most effective ways of attracting business customers.
To illustrate more, let me present here some Professional Uniform code selected to denote or reinforce a basic or strategic business image. For example, White color for Medical professional’s connotes cleanliness…Green for Landscape workers suggests growth and fertility…Red and Yellow for food joints (Red attracts & Yellow ignites hunger) and many more!!

Color preferences seems to be deeply rooted into human Psychology and color rules our choices in everything we choose. Businesses can be benefited from the psychology of color while designing their uniform. Companies like IBM accepts & credits their choice of color in their branding (Blue, to instill a sense of loyalty in customers).
Marketing experts agree with the fact that right choice of branding colors displayed at all customers touch points (Customer Service desk) can make significant difference in customers mindset. That’s why the colors used for employee uniforms can play a crucial role in a business, what so ever be the size of business! Utilizing the psychology of colors can fetch several advantages to it’s side like building a business image or transmitting a message in a Uniform pattern.
Below are few color’s and visual messages they transmit while in Unicode:
White : Purity, Cleanliness
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Black : Power
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Green : Fertility / Growth
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Orange : Warm / Vibrant to attract from long distance (road workers uniforms)
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Red : Attraction
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Blue : Trust
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Yellow : Happines/Warmth
So, friends these Aforesaid theories expands the importance of Colors while designing a business Uniform skillfully and futuristically!